Business Directory Plugin is Now Part of the Strategy11 Family

Today, I have some big news I’m excited to share. Business Directory Plugin and Another WordPress Classifieds Plugin (AWPCP) are joining the Strategy11 family.

Over the past 10 years, Dave Rodenbaugh has built up a great team, product, and community. But now he’s ready to move on to other projects like Recapture. I have known Dave for years, and have a lot of respect for all he has accomplished. We first talked about taking over the plugins a couple years ago, but the timing just wasn’t right for us. After working with Syed Balkhi as part of the WPBeginner group since then, we now feel like we have more to offer both the Business Directory community and the team behind it.

Who is Strategy11?

I’m Steph Wells, the co-founder and CTO of Strategy11. What? You haven’t heard of it? We’re the team behind Formidable Forms, the most advanced WordPress form builder. We’ve spent years growing our team and product and are ready for more.

What Does this Mean for Existing Users?

Aside from the ownership change, it’s business as usual. You can continue to rely on Business Directory and its add-on modules as you have in the past.

With the exception of Dave, the entire Business Directory Plugin team joined Strategy11. This means that the same awesome team is still providing support and plugin maintenance. Some of the Formidable team will also be joining in.

What’s Coming Next?

Over the coming months, we have plans to simplify purchasing, installing, and setting up paid modules. You can also expect to see redesigns for more beautiful directories right out of the box. We will be working hard to make building directories enjoyable with beautiful end results.

As a team, we labor for simplicity. Just like Formidable Forms, we will simplify the user experience without sacrificing the flexibility and power. There’s also room for some great integrations between the two plugins.

Being new to the product, and missing out on the years of history behind it, I need your help. Can you take a quick survey to help us plan out the next 3 years? There’s so much we want to do, but it needs to be what you want too.

I want to thank Dave for all the hard work he put into Business Directory Plugin, and I wish him all the best in his future endeavors.

I also want to thank all users who have supported Business Directory Plugin so far, and I hope to earn your support for years to come.

Talk Soon,
Steph Wells
Co-Founder and CTO of Strategy11